Earlier this week, Vans launched their latest brand campaign – Waffleheads – a series of collectors, customizers and creatives that have turned Vans into a canvas for creative expression.
Vans “Off The Wall” ethos inspires creative expression through action sports, art, music and street culture, so the brand is encouraging consumers to participate in “Meet the Waffleheads” activations around the world, featuring panel discussions and artifacts from the creative cultures.
Beginning May 31st, fans can submit images through Vans Family of their own collections or customized sneakers to enter for their chance to win a trip and attend a “Meet the Waffleheads” event and showcase their own personal collections. Vans North America will host a “Meet the Waffleheads” experience at the House of Vans Chicago on November 16th, 2019.
Stay tuned for more information on Vans sneaker releases and event dates.