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The Puma Future Rider NES may be the best sneaker collaboration of 2020. It’s a classic shoe from the 1980s crossed with the premier video game system of the 80s. So blow into those old cartridges and break out your Nintendo Entertainment System because the nostalgia is about to start flowing. Click play above to watch Chris go down memory
The PUMA Mirage Mox is a remix of the 1970s, 1990s, and today. The Mirage was first a lightweight track and field shoe in the 1970s and then brought back as a 1990s jogging shoe with an EVA midsole. This reimagining combines a futuristic look with overlays that call back to the shoe’s 50 years of heritage.
The Puma Clyde All-Pro is the third Clyde model from Puma Basketball. It follows the successful Puma Clyde Hardwood and Puma Clyde Court. Both the previous models were good looking and performed well on court. There were some issues with the Clyde Court’s support and the Clyde Hardwood’s cushion but overall they were really good shoes. Can the Clyde All-Pro
We now live in a world where a very respected and influential rapper has a legit high performing signature basketball shoe. The PUMA RS Dreamer, J. Cole‘s signature basketball shoe, is the real deal. As you’ll see in the performance review, this is a shoe you can trust on court.
The Puma RS Dreamer Mario 64 is a really fun sneaker collaboration. Super Mario Bros doesn’t have many shoe collabs and this one is straight fire. In fact, it’s in the running as one of Chris’ favorite releases of the year. Why? Find out in the video.
The Puma Calibrate Runner is a lifestyle shoe that showcases Puma’s new cushioning technology, Xetic. Xetic is a 3D foam configuration that Puma created with MIT. The idea was to find the optimally shaped foam structure that allowed for a progressive cushioning experience throughout the footstrike. The vertical and horizontal “8” shaped holes, a pattern nicknamed “Recurve”, are built to
The Puma Clyde All-Pro is the third Clyde model from Puma Basketball. It follows the successful Puma Clyde Hardwood and Puma Clyde Court. Both the previous models were good looking and performed well on court. There were some issues with the Clyde Court’s support and the Clyde Hardwood’s cushion but overall they were really good shoes. Can the Clyde All-Pro
We now live in a world where a very respected and influential rapper has a legit high performing signature basketball shoe. The PUMA RS Dreamer, J. Cole‘s signature basketball shoe, is the real deal. As you’ll see in the performance review, this is a shoe you can trust on court.
The Puma RS Dreamer Mario 64 is a really fun sneaker collaboration. Super Mario Bros doesn’t have many shoe collabs and this one is straight fire. In fact, it’s in the running as one of Chris’ favorite releases of the year. Why? Find out in the video.
The Puma RS-Dreamer Basketball is J. Cole’s first signature sneaker. J. Cole previously received his own colorway of the Puma Sky. The RS-Dreamer is marketed a bit differently in that it comes from Puma RS heritage but is built for a specific person. I’m surprised Puma didn’t call it the J. Cole 1. Maybe this will be similar to the
After releasing a number of low tops, PUMA has switched things up by releasing the PUMA Sky Dreamer. A sky-high high-top sneaker with an old school attitude.
After sightings on the feet of those such as J. Cole and an on-court debut by Kyle Kuzma, we now have our own in hand look at the PUMA Sky Dreamer. A modern take on the 1985 Puma Sky LX, this latest silhouette pays respect to the brand’s high top heritage on court. The PUMA Sky Dreamer — as this
Puma is a German athletic footwear and apparel brand from Herzogenaurach, Bavaria. It is currently the third largest sportswear apparel brand in the world, behind Nike and Adidas.
It is the main producer of Formula One and NASCAR clothing. In 2018, Puma re-entered the basketball sneaker market for the first time in 20 years. Jay-Z was named the creative director for Puma Basketball, and the brand immediately signed Marvin Bagley III and Deandre Ayton. Since then the brand has also signed rapper J Cole to a sponsorship deal as well as Demarcus Cousins, Michel Porter Jr, Kyle Kuzma, and Lamelo Ball (among others). Finally, in 2020, Puma signed ex FC Barcelona and current PSG Brazilian football superstar Neymar.
But the story of Puma can’t be told properly without mentioning another famous German sneaker brand, Adidas:
The founders of Puma and Adidas were brothers. Adolf Dassler would go on to create Adidas and Rudolph Dassler Puma.
They began as partners, running a small shoe business out of the back of their mother’s laundering business. They were one of the few footwear companies that specialized in athletic footwear. The company became relatively successful in Germany providing footwear for runners and soccer players. It wasn’t until 1936 when the brand took off.
The two brothers traveled from Bavaria to Berlin with a suitcase filled with sneakers, intent on convincing athletes to use their sneakers while competing, as a marketing ploy. One of the athletes they convinced to use their shoes was the great Jesse Owens, who won 4 gold medals that summer using Dassler running spikes. After that, the popularity of the brand exploded.
They enjoyed some years of prosperity but soon a rift occurred between the two brothers, and the two decided to separate. Rudolph stayed in the same town but moved his company across the river. Adolf would name his company Adidas and Rudolph would name his Puma.
The rivalry became fierce and petty and even divided the town itself between Puma supporters and Adidas supporters. The feud lasted until well after the two founders passed away, Adolf even refused to attend Rudolph’s funeral.
