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Most Americans Say It’s More Important to Feel Good than to Look Good

blink fitness harris poll

Can you believe that headline? Well, it’s what the data shows. According to SportsOneSource, a recent survey commissioned by Blink Fitness found that 82 percent of Americans say it’s more important to feel good than look good. Here’s all the information, and let’s discuss in the comments below:

“For many Americans, stepping foot into a gym can feel like walking straight into the lion’s den. At Blink, we’ve fostered a positive environment to make our members feel good and make working out more fun and less stressful,” said Todd Magazine, President, Blink Fitness. “The survey results confirmed that we were onto something. We’re focusing on the emotional and experiential benefits of exercise instead of industry norms like rapid weight loss and big muscles.”

Do it for the mood, not the mirror
When people associate exercise with positive emotions instead of honing in on physical changes, they’ll keep going to the gym and eventually see those outer results. Blink’s Feel Good Experience™ aims to bring this positive association to life in clubs through five pillars: friendly and respectful staff, clean facilities, open and bright design, motivating music, and affordable personal training—all to ensure members leave the gym feeling better than when they walked in.

Among the 92 percent of American who say they exercise, 90 percent of Americans say the top three benefits they get when they exercise are non-physical benefits:

  • Nearly half (49 percent) of Americans believe working out makes them healthier
  • About a third (35 percent) of Americans say that exercise makes them feel good
  • Almost a quarter (24 percent) say it helps them deal with stress/anxiety
  • Every body (not so) happy

The study also found that 78 percent of Americans say their relationship with their body could be improved. Advertisements and images portrayed in the media feature chiseled bodies that present unrealistic fitness goals and create negative associations with exercise.

  • 71 percent of Americans say they don’t relate to fitness ads or magazine covers because the people in those images don’t have their body type
  • 64 percent of Americans say that it’s discouraging to try and work towards the unrealistic body images they see in the media
  • 66 percent of Americans say their relationship with their body affects other parts of their life

The survey was conducted online within the United States by Harris Poll on behalf of Blink Fitness from February 18-22, 2016 among 2,115 adults ages 18 and older, among which 1,844 ever exercise.

blink fitness harris poll

Source: SportsOneSource

3 comments
  1. The sounds cheesy as all hell, but the goal shouldnt be to look like someone else, it should be a better yourself than the day before. Whether that is through fitness or your career or relationships or whatever. Nothing happens instantly, life is a grind

  2. Especially with Instagram, working out has become some fad and self esteem haven. Of course it also creates an excuse to buy some trendy Nike Free’s and such.

    I really don’t mean to be a dick here, but sometimes (not always) it’s like “get over yourself”. Lift, jog (not even run), get on that elliptical, stretch for longer than you should for the selfie…end of the day such people did do more than sit on the couch, but it’s nothing to talk about. That “all work; no play”, “beastmode”, “sup haters” and whatever hype…great, you’re dominating some gym gear/space with the sole intent of feeling good about yourself. It’s not like you’re out actually competing against anyone else to start talking crap.

    Don’t even get me started with those nerds who become pretend to be nutrition experts and physical trainers. Also can’t forget those guys who suddenly need to be shirtless to pretend they’re really busting their ass.

    In all, I guess it still is better to workout for some confidence and peace of mind vs. an arbitrary weight goal (which might even be unhealthy with an uneducated approach). It’s just that some people go too far. I personally consider focusing on a sport to be more worthwhile. Don’t have to go pro or anything, but you’ve got more potential to be engaged with other people, get a bit of competitive motivation, and probably having more fun.

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