Under Armour is bringing its UA Athlete Recovery sleepwear technology to bedding for the holiday season.
Now available for beds sizes Twin XL to California, Under Armour’s Athlete Recovery Sleepwear uses the heat energy your body gives off in your sleep to help your cells recover faster and improve your sleep.
The interiors of the sleepwear apparel, like the bedding, are covered in a hexagonal ceramic mineral print that absorbs the heat your body radiates and reflects Far Infrared back to the skin.
According to Under Armour, the modal micro-mesh sleepwear has been a hit with both consumers and the brands athletes. Tom Brady wore the sleepwear ahead of his Super Bowl win; Stephen Curry wore it ahead of his NBA Finals win, and Jordan Spieth wore it ahead of his British Open win.
The bedding incorporates design elements from UA’s performance apparel that make it 2.5x more breathable than traditional woven sheets. Details include a mattress grip silicone band and a concealed zipper closure on the pillow cases.
Each bedding set includes a top sheet, a fitted sheet, and two pillow cases; prices range from $250 for a Twin XL set to $350 for a California King set. Each set is available in four colors: White, Elemental Gray Heather, Zinc Gray Heather, and Mississippi Blue Heather.
The sheets are available today at UA.com.
Source: Under Armour
This sh!t is such a scam.
Had an open mind until I saw the price. Marketing aside, I can trust that UA makes quality stuff across the board.
Just like they thought they could jump into the premium price bracket of sneakers, they massively overstepped in the sheets industry imo. It’s pronounced microfiber spacing, and likely softer than many equivalents, but nearly 5-8 times the price of other MF offerings.
Cool. I’m gonna pick this up along with some moon real estate as soon as that African prince deposits his money in my bank account.
I’d rather make a deposit into Bernie Madoff’s Israeli Bank account that promises 75% interest rate than buy these sheets! LMAO!
Hey, if people believed that Power Balance scam a fews years back, I have no doubt they’ll believe that this product is actually effective …
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