The Reebok Floatride Run is the Latest Ultraknit Runner

We reported on the Reebok Floatride Run way back in December of 2016 and now, the Vector brand has officially unveiled the shoe.

The Reebok Floatride utilizes the new Floatride Foam; it is pressure-set for consistent cell structure to ensure that it is responsive and soft, enabling runners to “float” during their outings. According to Reebok, this is the brand’s most technically advanced running shoe yet.

The new foam technology has been heavily weartested before going to market — during the last year nearly 300 runners test the Reebok Floatride for more that 15,000 total miles of running. Moreover, the brand is inviting additional feedback on its newest runner.

Scott Daley, General Manager of Running at Reebok said in a statement, “Floatride represents a reintroduction from Reebok to committed runners around the world. A lot has been invested in the research behind the technical components of the shoe and we’re delighted with the results. We’re inviting the entire running community to ‘Feel The Floatride’ and to give us their feedback on its ride and performance.”

After the recently released Zoku Runner Ultraknit, we knew Reebok would bring knit to running to keep up with the woven trend. The Reebok Floatride features an Ultraknit upper that should be supportive but also flexible and lightweight. There is a deep v where the knit upper meets the heel cup for a distinct aesthetic, and the EVA support rim is designed to center and balance the foot throughout the gait cycle.

The Reebok Floatride sits atop a segmented and articulated rubber outsole with an interesting cutout at the forefoot. There is no official word on what technical purpose this serves.

The Reebok Floatride Run launches at Reebok.com and retailers nationwide tomorrow, April 1, for $150.

Are you as excited as we are to try a new foam cushion — especially one from Reebok? Let us know in the comments.

Source: Reebok