2019 Sixth Man of the Year nominee, Montrezl Harrell, signs a deal with AND1.
Montrezl Harrell has inked a multi-year sneaker and apparel deal with AND1.
As AND1’s newest ambassador, Harrell is expected to heat up summertime lineups, make memorable home-court renovations across urban parks, and will participate in an exclusive sneaker drop at the NBA Summer League in July.
“When I started playing the game of basketball, the love of sneakers went with me as well,” Harrell said on social media when he announced the AND1 partnership. “I used to always watch players create themes and shoes and just be amazed. I just wished that I could be one of those guys. AND1 said they wanted a ‘dawg’. I stepped up, and here I am.”
AND1 has already begun planning Harrell’s upcoming player edition shoes for the 2020 NBA season. The brand has appointed a special shoe and apparel designer to work with Harrell in bringing the player’s design ideas to life on the court. Harrell will exclusively wear these shoes during NBA games.
“I have more than 200 pairs of shoes in my collection,” said Harrell. “Two rooms in my home are shoe shrines. There’s a special story and connection that I have with each pair of shoes. I’ll never forget the shoe that captured my heart, the AND1 Tai Chi.”
Ultimately, it was the original Tai Chi that brought AND1 and Harrell together earlier this year at the re-release of the iconic red and white colorway. Harrell purchased a pair and connected with AND1 Head of Sports Marketing Dexter Gordon and the rest was history.