History of Brooks
Brooks Sports, Inc., or Brooks Running, is a US company founded in Seattle, Washington. Brooks specializes in high performance running shoes and apparel.
The company was founded back in 1914 and originally made shoes for a bunch of different sports. The company became very popular during the mid-70s and was one of the top-selling running shoes on the market. By 1981, however, the company went bankrupt.
Then in 2001, Brooks cut its product line by more than 50%. The company decided to concentrate on running shoes alone and focused all of its efforts on developing performance technology. After the change, Brooks Running slowly began to recuperate and ended up becoming the top-selling brand in the running shoe market by 2011. Brooks held the first position until 2017.
Similar to Saucony, Runner’s World and Sports Illustrated have named Brooks running shoes the “Best Running Shoe” several times and the company has been recognized for sustainability and its technical innovations.