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Los Angeles-Based Q4 Sports Unveils New Line of Performance Basketball Shoes

Q4 Sports Millennium Hi

With brands like Anta, Li-Ning, and PEAK showing there is space in the performance basketball sneaker market for everyone, a new brand has come on the scene: Q4 Sports.

“Q4 is committed to elevating an athlete’s performance throughout the game, and particularly when it matters most — the fourth quarter,” said Aaron Sokol, co-founder of Q4 Sports, in a statement. “We’re the brand for the hardworking, tough athlete that takes sport as seriously as we do without all the hype. We’re everything the big, impersonal brands aren’t.”

Based in Los Angeles, Q4 Sports has crafted a line of basketball sneakers that blend technology, performance, and style. According to Q4, the brand’s debut line features five new models all specifically designed for the unique demands of each position on the court.

“We’ve designed and developed a brand and product that speaks directly to the serious, fierce baller who wants a high-quality basketball shoe that looks cool and performs even better,” said Quintin ‘Q’ Williams, Q4 Sports global design officer and co-founder, in a statement.

All five of the new models feature Q4 Sports’ signature foam cushioning system, KOMpress, which utilizes acceleration and deceleration pore-like cavities for superior midsole cushioning. (If you missed our detailed look at the entire Q4 Sports basketball line up click here.) Pricing has come down from what was previously reported, and all the tech specs are below.

Q4 Sports Millennium Hi

Millennium HI ($125)

This model features high-top support with a lightweight and breathable Q4 UltraVent mesh upper. Synthetic overlays and Rearfoot E.G.S. (External Guidance System) offer lockdown while the full-length KOMpress cushioning (engineered with convex and concave sculpting) should provide impact protection and responsiveness. The outsole is Omni Grip rubber with a herringbone pattern and there is a T.S.S./26 midfoot shank for stability.

For a performance review click here.

Q4 Sports 495 Hi

495 Hi ($115)

The 495 Hi features an UltraKnit Technology upper with synthetic leather overlays, a KOMpress midsole, and an Omni Grip rubber outsole with a herringbone pattern and pivot points. The Quadraflex forefoot adds flexibility and the T.S.S./26 midfoot is used in this shoe as well.

Q4 Sports 495 Lo

495 Lo ($110)

The 495 Lo features all the same tech specs as the Hi in a lowtop build.

Q4 Sports The Specialist

The Specialist ($95)

Featuring a Solofit upper with UltraVent technology, the Specialist sits atop a full-length KOMpress Lite midsole and Omni Grip rubber outsole. Synthetic overlays offer weight reduction, and the brand’s Rearfoot E.G.S. and T.S.S./26 midfoot shank are also used here.

Q4 Sports NForcer


An upcoming release, the Q4 Nforcer uses an articulated lacing system for a custom fit. It sits atop a full-length KOMpress Lite midsole with the T.S.S./26 midfoot shank. Q4’s UltraVent technology should keep the midfoot ventilated.

The Q4 basketball line is available for purchase now at www.Q4Sports.com.

“We saw a need in the marketplace that was going unfulfilled by the big, highly impersonal, detached, monolith companies as well as the niche Chinese footwear brands,” said Sokol in a statement. “Our goal is to design and produce premium performance footwear for the athlete who takes sport as seriously as we do.”

What do you think of Q4 Sports’ line up? Interested in trying these models? Let us know.



Source: Q4 Sports

  1. I might have to grab a pair after I grab some other BB models that I also want. I love to try new shoes. Sometimes that’s where some gems really are.

  2. “Why pay $125 or less for these when you could pay $450 for my boys shoes?”

    – Lavar Ball

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