A surprise twist in the race to sign Zion, Jordan Brand welcomes the new NBA athlete with open arms.
PUMA, Nike, Li-Ning… Jumpman.
I’m not sure if anyone saw this coming as Jordan Brand never really popped up on anyone’s radar when discussing which sneaker brand Zion Williamson should sign with. There were rumors of Zion wanting ownership of his own brand, Big Baller Brand style, but now it’s official. Jordan Brand is his destination.
Will this move help bring Jordan Brand performance back into the forefront? Will Jordan Brand be able to make products capable of supporting Zion? Will Zion get a signature shoe or wear Team Jordan models?
There are many questions that come with the news. Feel free to speculate below in the comment section and stay tuned for updates as they come.
Jordan Brand welcomes #1 pick @Zionwilliamson to the family. “He told us he would ‘shock the world,’ and asked us to believe him. We do, ” said Michael Jordan. Zion joins Jayson Tatum, Rui Hachimura, WNBA players Asia Durr and Kia Nurse and NFL rookie quarterback Dwayne Haskins. pic.twitter.com/bT05oZWxXx
— Josh Benedek (@The_real_Jobby) July 23, 2019
via Nike Inc.