Packer Shoes is celebrating the 110th anniversary of the opening of its original store in Yonkers, NY. To honor the occasion, Packer has created a four-part Gel-Lyte III pack with J.Crew.
In partnership with Asics Tiger and menswear retailers J.Crew, Packer Shoes expanded on its ‘Dirty Buck’ collab from the Gel-Lyte III anniversary with four new builds: Oxblood Leather, White Buck, Navy Buck, and Charcoal Suede.
“There were so many other great colorways and ideas that we had left on the creative cutting room floor when working on the “Dirty Buck” that we always felt there was more to be done with the concept, said Mike Packer, third generation owner of Packer Shoes, in a statement. “With our 110th year anniversary approaching, we thought that telling this story with a partner like J.Crew was not only outside the realm of what traditional retail is used to, but also a natural fit in terms of celebrating the idea of timeless menswear cornerstones.”
All four new styles of the 1907 Collection will retail for $160 each and launch alongside exclusive New Era caps inspired by traditional menswear fabrics. The full collection launches at 12 noon EST on September 30 in-store at both Packer Shoes locations and online at packershoes.com.
Additionally, physical copies of a 1907 Collection mini-catalog, created in the traditional J.Crew aesthetic, will be available for purchase at the Liquor Store drops on September 28-29.
See below for further release details. Which is your favorite from the 1907 Collection? Is Packer Shoes the king of collabs or what?
THE OXBLOOD LEATHER & THE WHITE BUCK
Available at the J.Crew Liquor Store (235 W Broadway, NYC) Thursday, September 28.
THE NAVY BUCK & THE CHARCOAL SUEDE
Available at the J.Crew Liquor Store (235 W Broadway, NYC) Friday, September 29.
Source: Packer Shoes