How much does it cost to provide FSU’s 7’1 center Michael Ojo with shoes that fit his size 22 7E foot?
Apparently, it costs $15,000. Not only is that an insane amount of money to provide “one” player with sneakers that fit his unique foot size and shape, but Nike went to great lengths to provide Michael Ojo with shoes that fit.
According to sideline reporter Evan Washburn, Nike has a special machine that has one sole purpose: make shoes that fit Michael Ojo. This machine is located in Vietnam and is valued at $15,000, which is a huge investment for a player that doesn’t even have an NBADraft.net scouting report.
Ojo wears a size 22 7E shoe which is similar to Shaquille O’Neal’s size 22 foot, but trumps Yao Ming’s size 18 and LeBron James’ size 15 foot. Apparently, before Nike catered to Ojo’s unique situation, he had to squeeze into a size 17 shoe which sounds extremely painful.
Even though this is an expensive investment, good on Nike for finally giving Ojo shoes that fit his unique foot — and planning for when Bigfoot finally signs with an NBA team and needs the proper footwear.