Under Armour is launching its newest division, UA Sportstyle, and it is doing so with the help of “Pioneers” all over the world like football champion Malcolm Jenkins of the Eagles and Japanese youth collective…
One of the best shoes of the year is the Under Armour HOVR Phantom, a combination of style, cushioning, and performance. We have seen a wide variety of colors and now, Under Armour dropped its…
Cassy Athena is now a household name for most basketball fans. Be it for the NBA or the WNBA, Athena’s photographic prowess is always on display — whether she’s shooting Steph Curry’s birthday or Team…
The Curry 5 ‘Black/White’ is Stephen Curry’s latest signature shoe and it celebrates all the facets of Steph’s versatile game.
The SC 3ZER0 II, a better-cushioned Stephen Curry shoe, got a surprise release today — just a day after Curry debuted the shoe on-court at his SC30 Select Camp.
From thirty-foot-deep daggers made to look easy to up and under layups in traffic, Stephen Curry may have one of the most versatile play-styles in basketball today. Now, his latest shoe — the Curry 5…
Adrienne Lofton, senior vice president of global brand management at Under Armour, has recently resigned for an unspecified job at Nike.
Today, Under Armour’s new HOVR cushioning system is making its lifestyle debut in the HOVR SLK, which is officially available from the brand August 1.
The 2018 SC30 Select Camp will kick off on August 5 and it will be the first to feature two of the top female prospects in the country — Cameron Brink and Azzi Fudd.
Under Armour has officially introduced its first official lifestyle offering featuring the new HOVR cushioning system: the HOVR SLK.
The SpeedForm Amp 3.0 is Under Armour’s latest trainer and it’s looking to fix the hangups of the last model.
The Under Armour HOVR Havoc is the Baltimore brand’s latest basketball sneaker and it will finally bring the innovative HOVR foam to the hardwood.
Under Armour has finally officially unveiled the HOVR SLK, the brand’s latest sportstyle shoe, after it has been available at several Stateside retailers like Zappos for weeks.
After unveiling the limited edition ‘Project Rock’-branded JBL and Under Armour Sport Wireless Train Headphones in June, Under Armour is back with the more widely available version of its new headphones.
Under Armour has announced, and launched, its newly formed partnership with Celliant, a company known for its extensively tested infrared technology that has been show to improve tissue oxygen.
Under Armour has unveiled its UA ICON Curry 5 ‘Hack of the Week’ contest. One lucky ICON user will win a grand prize of an all-expenses pair Warriors game day experience including tickets, travel, and…
Once the $100 SpeedForm Slingride, UA’s Slingride 2 features a new knit, an added TPU plate, and a lower $85 price — but it’s been designated a lifestyle shoe.
Washington D.C. will play host to the 2018 MLB All-Star Game and that means hometown hero Bryce Harper is looking to show out.