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Under Armour Eyewear and Ripken Baseball Announce Exclusive Partnership

under armour eyewear

Under Armour Eyewear and Ripken Baseball have announced an exclusive partnership in honor of today’s National Sunglasses Day (apparently there’s a national day for every single thing). Here’s the presser.


This collaboration highlights Under Armour’s commitment to providing professional-quality, impact protection frames, specifically designed for young players, with lenses that block 100% of the sun’s harmful UVA/B/C rays.

Under Armour Eyewear and Ripken Baseball will sponsor a national essay competition for youth baseball/softball teams between the ages of 8 – 12 years. Teams will be invited to submit a one-page essay detailing the importance of eye protection in order to SEE LIKE AN ATHLETE.  Once the essays are received, 10 teams will be selected to win Under Armour Youth sunglasses for the entire team roster. For more information, a dedicated website www.underarmoureyes.com will have all of the program details and contest requirements.

“The Ripken Baseball organization is the ideal platform for Under Armour Eyewear to highlight the importance of young athletes protecting their eyes from harmful UVA/B/C rays. Our innovative performance styles provide them with the safety and eye protection they need to be better, healthier players,” said Scott Betty, Senior Vice President of Product and Marketing for Under Armour Eyewear. “Everyone at Under Armour Eyewear is committed to providing the highest quality performance eyewear product for the next generation of athletes.”

“In baseball, your eyes play an integral role in how well you perform on the field,” said John Bramlette, Executive VP, Amateur Baseball & Growth. “Under Armour’s Eyewear not only comes in the new styles that young players want, but delivers on our joint vision of helping players perform their best under the safest conditions.”

About Under Armour® Eyewear

Under Armour Eyewear, a division of Eyeking, LLC, delivers superior vision, strength, comfort and adjustability. Eyeking has dedicated its efforts to offering premium quality eyewear products, excellent service, and a commitment to cutting edge styles that feature the latest in technology, performance, trend and value. Eyeking is a privately held eyewear company headquartered in New York.

About Ripken Baseball

Ripken Baseball is a sports entertainment company based in Baltimore, Md. that represents the business interests of Cal Ripken, Jr. and Bill Ripken. Established in 2001, the mission of Ripken Baseball is to inspire through remarkable experiences.  Ripken Baseball currently owns and operates multiple Minor League Baseball teams and plays host to numerous youth tournaments, camps and clinics at The Ripken Experience Aberdeen powered by Under Armour baseball complex in Maryland, The Ripken Experience Myrtle Beach in South Carolina, and recently broke ground on The Ripken Experience Pigeon Forge in Tennessee. — www.RipkenBaseball.com — Facebook.com/RipkenBaseball — @RipkenBaseball —

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