The Kiel Colon Cancer Foundation Presents the 4th Annual Kick & Roll Classic

One of the best guys this side of the industry is George Kiel III. You may recognize the name from years at NiceKicks writing reviews and running the digital blog. However, he is probably best known for his Sneak Peek series, where he went into the homes and locker rooms of celebrities, athletes, and colleges to show us normal people what the other side was wearing and collecting.

While doing that, he lost his mother far too soon to colon cancer. George was looking for a way to honor her memory and established the Kiel Colon Cancer Foundation.The KCCF is involved in many areas of cancer research, from donating time and money to Texas State University medical projects (George’s Alma Mater), counseling for colon cancer fighters and survivors, and since 2013, the Kick Roll Classic.

Kick Roll Classic isn’t just a 3-on-3 tournament, it’s an experience. Yes, it is based in basketball, but it’s also based on the shoes. We all know we love to have attention on our feet — it means we broke out a sneak that makes people think. The Kick Roll is about everyone breaking necks.

The goal is to play in a different pair of heat every game. It doesn’t have to be limited heat, or rare heat, but perhaps something few people have, or few have seen in a while (check my bag below). There are extreme instances, such as the Air Mag played in two years ago and the Eminem IVs last year (same guy). For the most part, the feet are rocking Kobes, LeBrons, Crazy Explosives, and Currys because when it’s time to play, serious players don’t play when it comes to performance.

This year’s Classic will be held August 5 and it kicks off at 10:00 AM. Additionally, there is Kick & Roll open gym later this month, so you can sign up now.

If you do plan on coming to the fourth annual Kick & Roll Classic, get there early to check the scene — there are picture stations to show off the shoes, vendors showing off goods, sneaker shops showing off and selling collections, and a DJ spinning the wheels. On top of that, you can grab some K-Man gear and Blue Knots to support the cause. Also, you just never know when an NBA player or two may show up — the first year, it was Josh Childress and Royal Ivey, last year Nate Robinson rolled through.

If you are planning on playing, registration opened yesterday (click here). Stay tuned to both KCCF and WearTesters for some exciting upcoming events in the near future.

Enjoy a few pics from last year’s event, in case you doubt the heat.

Slam Dunk Champ judging the dunks

Nate Rob in the PSNY XII

My kicks for the tourney

Eminem IV — yes, he played in them

The Kick Roll Squad’s Kyrie 2

Mr. George Kiel in the Pre-Heats

Slam x adidas Lillard 2 — not many of these in this world

Taylor in the Grinch VI

My little bag — pack heavy



  1. I love this event and hope to attend one day, it’s just a little too far from home for me to be able to foot the bill. Some day…

    1. Stay tuned to the website- they are planning quite a few events this year, all over the country.

  2. I can’t remember the name of those kicks between the 2Ks and the BB Ethers but Nike used to put out real heavy hitters on a consistent basis. They’d do well to remember what put them on top.

    1. Utraflights. And nike is putting out some killers right now, too, they just needed a price adjustment.

      1. If we were to stack the current line up of nikes vs the line up of that period do you think they would be comparable? That could be a irrelevant debate though, Nike could still do better all around an have a bunch in the vault I’d like to see come back.

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