One of the best guys this side of the industry is George Kiel III. You may recognize the name from years at NiceKicks writing reviews and running the digital blog. However, he is probably best known for his Sneak Peek series, where he went into the homes and locker rooms of celebrities, athletes, and colleges to show us normal people what the other side was wearing and collecting.
While doing that, he lost his mother far too soon to colon cancer. George was looking for a way to honor her memory and established the Kiel Colon Cancer Foundation.The KCCF is involved in many areas of cancer research, from donating time and money to Texas State University medical projects (George’s Alma Mater), counseling for colon cancer fighters and survivors, and since 2013, the Kick Roll Classic.
Kick Roll Classic isn’t just a 3-on-3 tournament, it’s an experience. Yes, it is based in basketball, but it’s also based on the shoes. We all know we love to have attention on our feet — it means we broke out a sneak that makes people think. The Kick Roll is about everyone breaking necks.
The goal is to play in a different pair of heat every game. It doesn’t have to be limited heat, or rare heat, but perhaps something few people have, or few have seen in a while (check my bag below). There are extreme instances, such as the Air Mag played in two years ago and the Eminem IVs last year (same guy). For the most part, the feet are rocking Kobes, LeBrons, Crazy Explosives, and Currys because when it’s time to play, serious players don’t play when it comes to performance.
Only 150 spots are open.
Let's go. 🏀👟
— Kick & Roll Classic (@KickRollClassic) February 28, 2017
This year’s Classic will be held August 5 and it kicks off at 10:00 AM. Additionally, there is Kick & Roll open gym later this month, so you can sign up now.
If you do plan on coming to the fourth annual Kick & Roll Classic, get there early to check the scene — there are picture stations to show off the shoes, vendors showing off goods, sneaker shops showing off and selling collections, and a DJ spinning the wheels. On top of that, you can grab some K-Man gear and Blue Knots to support the cause. Also, you just never know when an NBA player or two may show up — the first year, it was Josh Childress and Royal Ivey, last year Nate Robinson rolled through.
If you are planning on playing, registration opened yesterday (click here). Stay tuned to both KCCF and WearTesters for some exciting upcoming events in the near future.
Enjoy a few pics from last year’s event, in case you doubt the heat.