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Get Up Close and Personal with the Under Armour Curry 3 Black/Taxi

The first Curry 3 to hit retail will be the Black/Taxi colorway.

Slated for an October 27 release with a retail price of $140, the Under Armour Curry 3 is one of our more anticipated models this year. It isn’t just because it’s a Curry shoe and I’m a Curry/Dubs fan, but also because the shoe received a decent price increase and I really want to see if it’s justified when adidas and BrandBlack have wonderful on-court offerings for around the same price or less.

Get up close and personal with the Under Armour Curry 3 in Black/Taxi below, and let us know your thoughts on the shoe. Will the price increase deter some consumers from the shoe, or will Curry’s hype train keep the sales up? It’ll be interesting to see how it all goes down.

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Via @conkeror21

7 comments
  1. Unless these look MUCH better in person AND are great performers its an easy pass for me. Charged cushion just doesn’t cut it.

    $140 is better than $150 but I still don’t like the increase.

    UA needs to be careful. They had a TON of momentum after Curry’s MVP’s/Championship but they seem to be wasting it. It seems like they’re jacking up the price for these just because of Curry’s success and to justify pricing inferior products like the Fire Shot at the old price range.

  2. Anybody checking out the Golden Gate Bridge not so subtly tossed into the outsole of this shoe? Seems to put even more doubt not he possibility of Curry looking elsewhere this offseason.

  3. If you have the Curry 2, the suggested retail sticker says 139.99 but were sold for $130. I assume the sticker price of these 3s will have the $150 sticker and UA selling them for $140. This is just a marketing ploy to make you think you’re getting a better deal. $140 instead of $150 is STILL a $10 price
    increase over the Curry 2 and $20 increase over the Curry 1. As I’ve said before, I love the Curry 2s and can’t imagine how these can be better for $10 more. No hate… just skeptical and critical of UA pricing tactics and curious about the shoe’s possible performance upgrades.

  4. This is a must have for me. I only like this shoe in this colorway. I did hope it performs but idk. Not sure if it’ll be better than the 2. The 2 was one of my favorite. The traction on these look ok but I can’t imagine there better then curry 2

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