On Monday, adidas and Rutgers University announced a seven-year footwear and apparel deal. Beginning July 1, 2017, the university’s 24 athletic teams will ditch the Swoosh and gear up in Three Stripes.
According to Cope, Barcelona star Lionel Messi, winner of five Golden Balls, signed a lifetime deal with adidas on Friday.
It has been a tumultuous week for Baltimore-based brand Under Armour. Amid its plummeting stock price, CEO Kevin Plank praised President Trump, causing Stephen Curry to go public about what he thought about Plank’s words. Now,…
After Kevin Plank showered President Trump with praise on Tuesday, were waiting to hear what Stephen Curry thought. In an exclusive interview with The Mercury News, Curry got political and stood by his company.
After all the Decade X releases, we knew Supra was teasing Chad Muska’s fifth signature. Now, the Supra Skytop V has finally been unveiled.
Under Armour CEO Kevin Plank praised President Trump in an interview with CNBC’s “Fast Money Halftime Report” on Tuesday.
Foot Locker has once again teamed up with NBA All-Star Russell Westbrook for a creative and funny new ad — all while prepping for his All-Star appearance.
Today, adidas Sports unveiled a new global campaign aimed at women athletes, titled “Unleash Your Creativity.”
Tiger Woods, one of the greatest golfers to ever hold a club, made his first PGA Tour start in over 17 months at the Farmers Insurance Open this past week.
On Friday, President Trump announced a directive that closed the U.S. to refugees and people from certain predominantly Muslim countries. Yesterday, Nike CEO Mark Parker responded.
John McEnroe, an American former World No. 1 tennis player — undoubtedly one of the greatest players the sport has ever seen — reflected on Serena Williams for Nike.
Supra has added new talent to its skate team in the form of Windsor James.
For the past two years, PENSOLE has held the World Sneaker Championship as a global, online competition to discover, develop, and showcase the designs from some of the best in the next generation of sneaker…
A few important Reebok silhouettes are hitting big anniversaries in 2017 — the Shaq Attaq, Workout, and Freestyle Hi to name a few — and to celebrate, Reebok Classic has enlisted Teyana Taylor.
Supra has introduced its latest skate shoe, the Supra Shifter, in partnership with two of its team riders: Lucien Clarke and Dane Vaughn.
Under Armour has inked a multi-year deal with former LSU star running back Leonard Fournette.
Baltimore-based brand Under Armour and 2015 PGA Player of the Year Jordan Spieth unveiled their brand new golf shoe, the Spieth One, today at a launch event in Tokyo, Japan.
It turns out it isn’t too early to retro LeBron’s first signature, the Air Zoom Generation, and it isn’t to early to celebrate the Cavaliers winning the chip last year. StockX, the world’s first online…