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1985: The Air Jordan 1 and Pop Culture | Nightwing Knows

WearTesters and Finish Line have teamed up to celebrate the introduction of the Air Jordan XXX (30) in a fun and unique way.

Instead of solely reflecting on the shoes that dropped over the past 30 years, we decided to look back at a number of things that happened during each year the Air Jordan reigned. With the sneakerhead getting younger and younger as each year passes, it’s important that they know and understand what the culture was like back in each shoe’s respective year. We’re hoping the series bridges the gap between the generations of sneaker lovers out there and allows everyone to enjoy sneakers in a fun and positive way.

Check out the very first — of 29 — videos below and if you were around in ’85, let us know what you remember from the year.

5 comments
  1. Brilliant idea and great video as always man. Even though I feel like I’ve got my Sneaker history on lock, I wasn’t born until 1990 so I probably won’t get much of the references in the videos until like the Air Jordan X. I do remember being little and thinking “Why do they keep putting these little white tables on our the pizzas?!” LOL.

  2. That was a fun watch. Nice break from having to be focused on products in general, yet still keep them as the central topic.

    Big ups for the collab with Finish Line. Reviewing was always on point, but the presentation abilities are way up there, too. Can’t wait for the next one.

  3. NW, how old were you when Kathy Ireland was on the cover of SI swimsuit issue… that totally brought me back to me youth. thanks for the ride!

  4. So i did some reading on the pricing of the air jordan 1 and apparently after adjusting for inflation, the 65 dollars back then is worth around 130 right now.

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